5 Great Benefits of Investing in Promotional Drinkware

As an awards company that’s been serving their community for over 50 years, we’ve seen personalized water bottles, flasks, and insulated beverage containers. Typically, these items are given as gifts because people love to receive a useful item that has been personalized just for them. But, if you are the leader of a business or organization, have you ever considered using drinkware as a boost to your marketing efforts? Here are 5 reasons why custom promotional products are great for marketing:  

 

1. It’s a Promotional Gift People Will Actually Use 

Oftentimes, people are given promotional items, such as pens, that ultimately end up lost or in the garbage. Drinkware is not one of these items! People love a nice mug or water bottle because they are aesthetically pleasing, as well as useful throughout daily life.  

 

2. Use it to Spread a Marketing Message  

According to research, drinkware elicits just under 200 impressions every month! Compared to many other channels of advertisement, this is a large number.  

3. Potential for Extra Exposure 

The beauty of drinkware is that it does not only pass over one set of eyes. Most people live with at least one other housemate or family member. When the drinkware is left on the counter or on the coffee table, the other people in the home pass by and see the logo on the mug.  

 

4. Messages on Mugs Stick in the Brain 

Mugs with logos on them are more effective than many other advertisement channels. In a study, it was found that people can recall mug advertisements much more often than they can recall advertisements they saw on TV or heard on the radio. 

 

5. Lots of Style Variation 

Drinkware has the potential to fit any style or aesthetic. As a business, it is important that all marketing matches the business’s brand. Drinkware is perfect for this because there are many different styles, colors, and shapes to choose from. 

 

If you lead a business or organization, it may be time to invest more heavily in your promo products and drinkware is a great place to start! Give Viking Trophies, Awards, and Recognition a call to get started on your custom order at (763) 537-3422 or shop online at https://www.vikingtrophies.com/.